PENG, Qichen. Comparing IP-Driven business and Traditional Consumer goods business- Evaluating the Investment Potential – Using a case study of POP MART. Finance & Economics, [S. l.], v. 4, n. 4, p. 10692, 2026. DOI: 10.61173/xn5xp629. Disponível em: https://fe.deanfrancis.press/article/view/122. Acesso em: 25 oct. 2026.