CHEN, Yuxiu. A Comprehensive Review of Evolving Brand Image Strategies: From Universal Appeal to Targeted Resonance in Modern Marketing. Finance & Economics, [S. l.], v. 2, n. 5, p. 2532, 2024. DOI: 10.61173/sp7zdz75. Disponível em: https://fe.deanfrancis.press/article/view/813. Acesso em: 4 nov. 2026.