YANG, Fujin. Research on the Joint Crossover Marketing of Traditional Liquor Moutai and Modern Brand Luckin. Finance & Economics, [S. l.], v. 2, n. 5, p. 2542, 2024. DOI: 10.61173/qcqneb72. Disponível em: https://fe.deanfrancis.press/article/view/814. Acesso em: 4 nov. 2026.